Re:Store brand identity
+capsule collection
This project was about creating a brand and the first
capsule collection inspired by post soviet street visuals.


Here you can follow my process.





I created some moodboards
using post soviet visuals
to get me in the mood.
them: how many colours
can you use?
me: yes.


wow, this is me showing you how long
it took me to create a decent logo for Re:Store
Took me 3 nervous breakdowns and 5 cups of coffee.

and here is the logo for
capsule collection



packaging,
stickers and tags,
can't miss those.



Here you go,
final shooting.
Looks fun to me!










Also, this project was among the 10 best projects chosen by Designschule
Munich. And I've got interviewed for this project. Check it out!